Solar leads that survive the sit — pre-qualified for utility bill and roof.

Solar lead generation is more competitive than ever, and lead quality is the only real moat any installer can build in the current market. Our exclusive solar leads focus on high-intent homeowners actively searching 'solar panel installation,' 'solar panels cost,' 'solar plus battery,' 'Tesla Powerwall installer,' 'solar company near me,' and dozens of related long-tail queries. Every exclusive solar lead is qualified against utility bill range, homeownership status, property state, roof condition where possible, and TCPA-compliant express written consent so your sales team can call, text, and email without regulatory exposure.

Utility bill qualification is the single most important screening filter in solar lead generation, and it is where marketplace inventory typically falls apart. A solar lead with a $65 monthly utility bill is not a lead — it is a wasted appointment slot. Our campaigns capture self-reported utility bill range on the form and screen out inventory that will not produce a properly sized system. The full qualification standard is published on our lead policy page, and any lead that fails is credited back automatically.

State incentive programs and utility-rate arbitrage drive most of the geographic variance in solar demand. States with net metering, high electricity rates, and active rebate programs — California, Massachusetts, New York, New Jersey, Arizona, and select Texas markets — produce the strongest solar economics for both installers and homeowners. Our campaign engineers can weight your inventory toward the specific state programs and utility territories where your permitting and financing partners perform best.

Solar plus battery has become the fastest-growing category in residential solar as grid instability, time-of-use rate structures, and battery pricing have shifted homeowner economics. Our exclusive solar leads capture battery interest where possible so your sales team can lead with the full-value conversation rather than a bare panel quote. If you also handle electrical service for panel upgrades and EV chargers, we can coordinate campaigns that produce complete home-energy leads rather than isolated solar inquiries.

Commercial solar lead generation runs on a separate campaign track targeting property owners, facility directors, and small commercial building owners with substantial monthly electric loads. Commercial solar projects typically invoice between fifty thousand and several million dollars depending on system size, and the sales cycle is longer but the account value dwarfs residential work. If your firm has the crews, licensing, and financing partners to serve commercial, we can build a dedicated inventory stream.

TCPA compliance in solar lead generation is not optional and is one of the most heavily enforced areas in the entire lead-generation industry. Every solar lead we deliver includes express written consent language, form URL, IP address, and timestamp — the complete evidentiary package your compliance team needs. Our full delivery framework is documented on the how it works page, and every lead is delivered via webhook into your CRM within sixty seconds of qualification.

The sales-cycle economics of solar demand a specific approach to lead follow-up. Solar buying decisions typically involve multiple in-home appointments, financing conversations, permit timelines, and utility interconnection scheduling. Being the only installer in the conversation from the first phone call is a substantial competitive advantage, which is why exclusive delivery matters more in solar than in almost any other trade. Speed to lead is covered in The Five-Minute Rule, and the deeper acquisition-cost framework is in our cost-per-acquisition guide.

Solar installers who bundle with adjacent trades produce meaningfully better economics than pure-play installers. If your business also handles EV charger installation, panel upgrades, or backup generator work through heat pump conversions, we can coordinate campaigns so a single homeowner interaction produces multiple qualified opportunities across your service lines. That kind of trade stacking is one of the most defensible strategies in modern residential energy services.

Ready to see if your solar territory is still open? Solar exclusivity is limited to one installer per metro or utility service area at a time. Request availability and our intake team will confirm within one business day whether we can build a campaign for your team.