Transparency

How We Source and Label Our Numbers

Every figure on this site falls into one of four categories. If a number cannot be traced to one of them, it does not get published.

The four labels

Lead Search Pros First-Party Data
Measured inside our own campaign, delivery, and billing records. Published only in aggregate and only when the underlying records support it.
Industry Benchmark
A range commonly reported across the exclusive-lead and home services industry. Directional context, not a quote or a promise.
Third-Party Source
A figure published by an outside platform, research provider, or trade body. Cited where it appears.
Illustrative Example
A worked example built from editable inputs to show how the math behaves. Not a forecast of your results.

What we calculate, and how

Lead pricing ranges

Industry Benchmark

The pricing table shows typical market cost-per-lead ranges for exclusive, real-time inventory by vertical. Ranges reflect what businesses commonly pay across the exclusive-lead market in the United States, not a Lead Search Pros quote.

Actual Lead Search Pros pricing may vary based on market, competition, project type, qualification requirements, lead volume, and territory.

Average job values

Industry Benchmark

Job values used in calculators are conservative mid-market figures for the vertical. Your ticket depends on scope, materials, region, and how you price. Every calculator field is editable so you can replace our default with your own number.

Close rates

Industry Benchmark

Close-rate defaults describe typical performance on exclusive, real-time leads for operators with a fast follow-up process. We do not preset optimistic rates, and we do not represent any default as your expected result.

Lead quality metrics

Lead Search Pros First-Party Data

Qualified lead rate, credit rate, and delivery timing are measured from our own delivery and credit records for a given campaign. We report these to the client whose campaign generated them. Aggregate figures are published only when the records support them.

Industry benchmarks in articles

Third-Party Source

Where an article cites an outside figure, the source is named in the article. Editorial content is reviewed for accuracy, and older posts are updated rather than deleted when figures move.

ROI examples and calculators

Illustrative Example

Calculators multiply the inputs you enter. They contain no hidden assumptions and no growth factors.

Results are illustrative only. Actual performance depends on market, pricing, sales process, response speed, qualification, seasonality, and many other factors.

First-party campaign data in case studies

Lead Search Pros First-Party Data

Case study numbers come from delivery records, client CRM exports, or call tracking, and are published only with the client's written approval. Where a client cannot share a number, the field is left unpublished rather than estimated.

What we will not do

  • Publish client results the client has not approved.
  • Fill an empty proof section with invented logos, names, or numbers.
  • Present an illustrative calculation as a forecast.
  • Guarantee placement or recommendations inside third-party search and AI platforms.